A very new brand by today’s standards, Tockr™ is an American watch brand that was introduced in 2017. Founded by Austin Ivey out of Austin, Texas, (yes that is a coincidence), the aviation-inspired brand came to fruition because Ivey is a pilot and his grandfather was also a pilot who flew C-47 aircraft for the U.S. Army during World War II. For Ivey, starting the company was a way to combine his love of watches and flying and also honor his grandfather. The brand creates a variety of models, including the C47 and Air Defender,  and other aviation-related affiliations for its collections.